EffectiveUI

EffectiveUI, Inc. operates as a user-centered design and development agency. It engages in the design, development, and implementation of custom Web, mobile, desktop, and touch-enabled applications. The company also specializes in custom enterprise solutions, information workplace applications, dashboards and data visualization, customer self-service tools, product customizers and configurators, multi-media and video solutions, and training and simulation development. In addition, it offers customer insight and strategy, education, experience design, application development, and consulting services. EffectiveUI, Inc. has strategic partnerships with Adobe, Apple, JavaFX, and Microsoft. The company was incorporated in 2002 and is based in Denver, Colorado with an additional office in Rochester, New York. It has operations worldwide. As of April 2, 2012, EffectiveUI, Inc. operates as a subsidiary of WPP plc.