Sina Corporation

SINA Corporation, through its subsidiaries, operates as an online media company in the People’s Republic of China (PRC). The company’s business operations in China are conducted primarily through its wholly owned subsidiaries, including SINA.com Technology (China) Co., Ltd.; SINA Technology (China) Co., Ltd.; Beijing New Media Information Technology Co., Ltd.; Beijing SINA Advertising Co., Ltd.; SINA (Shanghai) Management Co., Ltd.; Shanghai SINA Advertising Co., Ltd.; Beijing SINA payment Technology Co., Ltd; and Weibo Internet Technology (China) Co., Ltd. Properties and Product Offerings The company offers both brand advertising services in display ad formats on SINA portal and Weibo, as well as performance-based online marketing solutions on Weibo, such as promoted feeds.