3DO Company

The 3DO Company was a video game company It was founded in 1991 under the name SMSG, Inc. (for San Mateo Software Group) by Electronic Arts founder Trip Hawkins in a partnership with seven companies, including LG, Matsushita (now Panasonic), AT&T Corporation, MCA, Time Warner and Electronic Arts. After 3DO's flagship video game console the 3DO Interactive Multiplayer failed in the marketplace, the company exited the hardware business and became a third-party video game developer.